Marketing Research Essay Example | Topics and Well Written Essays - 1000 words - 2

Marketing Research - Essay Example Because of this influence, the demand for such products increases manifold and the retailers can benefit from enhanced volumes of sales. They may also become capable of assessing the market trends and can offer valuable feedback to supplier and manufactures to modify or amend their marketing strategies. Thus it can be stated that endorsement by celebrities can have a strong impact on products and create a healthy demand that in turn will raise sales volumes resulting in increased profits for the retailers. â€Å"Celebrity marketing is also a valuable way to build instant name recognition, attaching yourself to a person who is well-known to achieve awareness that otherwise might have taken years of marketing.†1 Marketing Research is a scientific search for information especially in the areas related to functions of marketing. Marketing research as a separate department can be a source of valuable help to management’s decision making process. Today, the dynamic markets require numerous middlemen between producer and consumer. Each middleman provides flow of communication regarding consumer needs and dealer needs to the manufacturer. To evaluate and understand the size and specialization within the business unit and to determine the intervention of numerous middlemen between producer and consumer a company needs proper marketing research. In this context marketing research plays a very important role in the modern marketing system. Accurate information is a core factor in successful marketing research. There are two types of methods employed in data collection: primary data collection and secondary data collection. Primary data collection is facilitated by collecting information direc tly from the source. There are many tools used like observation, direct interview, telephone interview, mail survey, projective technique, etc used in primary data collection. Interview is

Friends and interaction Statistics Project Example | Topics and Well Written Essays - 2000 words

Friends and interaction - Statistics Project Example actions ranging from home to school ambiance that make a positive impact over their friendly relationship and would further outline some more important elements which assist to sway in assisting or restricting in friendly relationships. Out of many other sources to advance the best relations in home and society, the friendship plays greater role, to attain satisfaction and happiness in the whole life, and to this effect, making friends and building friendly relations is very crucial and critical for the younger aged people. – Epicurus (Welty & Sharp, 1991, p. 65). Source: http://www.cyc-net.org/cyc-online/cycol-0610-overton.html Productive human relations are very vital for the lives leading to happiness. Our friendly terms lead to significant roles–they help us to salvage and command confidence in our lives, that lend us happiness and comfort which enforces us in trying situations, and to authenticate our sense of value and our interests. We may be impressed by a lot of people in different ways yet our friendly relationship with our buddies effects us more vividly. We have recounted narrations of the meaning of friendship which dates back to the time immemorial – means as the history mankind is lengthy that much friendship is lengthy. Cicero writes - now friendship possesses many splendid advantages, but of course the finest thing of all about it is that it sends a ray of hope into the future, and keeps our hearts from faltering or falling by the wayside. For the man who keeps his eye on a true friend keeps it, so to speak, on a model of himself: For this reason, friends are together when they are separated, they are rich when they are poor, strong when they are weak, and a thing even harder to explain – they live on after they have died, so great is the honor that follows them, so vivid the memory, so poignant the sorrow. (Welty & Sharp, 1991, p. 72). Not only the educationists do even the parents perceive the significance of friendly relations with